2010 Ford F-Series Cabelas FX4
At that time, according to customer data that seventy-six percent of F-Series buyers hunt and fish and a key way for Ford to connect with those outdoor enthusiasts is as the official truck of Cabela’s for the last X years with products prominently placed at stores nationwide and featured in Cabela’s publications and TV programming.
The Cabela’s FX4 package features a unique two-tone paint scheme in five colors: Ebony, Oxford White, Forest Green Metallic, Royal Red Metallic and Silver Metallic with Sterling Grey Metallic lower body accents, running boards and wheel lip moldings. Custom mud flaps and unique Cabela’s badging finish off the exterior.
The Ford F-Series Cabelas FX4’s interior using standard cloth seats with the Cabela’s logo or available Aniline leather seats with a unique two-tone embossed grain pattern. The center stack is finished with a dark Paldeo wood appliqué. All weather floor mats also wear the Cabela’s logo. And for the avid outdoor enthusiast, additional lockable storage in the front console and underneath the rear seats is perfect for keeping equipment secure and out of sight.
1 comment:
Ya know - kudos to Cabelas for coming up with such a great strategy. Knowing your market and customers really makes it work. Knowing where the end user will use the F-Series Fords also helps identify things they will want in them - like sturdy all weather floor mats, seat covers, and the like. Good job guys!
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